Whereas launching worldwide the enhanced Vara Rainbow bag from the Pre-Spring 18 assortment, Salvatore Ferragamo announced a new eco-friendly workshop for the event of leather-based items.
In Osmannoro (Florence, Italy), luxury Italian trend home Salvatore Ferragamo has recently opened a slicing-edge artisanal centre that promotes analysis into materials.
Some twenty artisans will be a part of the current group of master leather employees in the brand new workshop, increasing the development of Salvatore Ferragamo’s design lab, and, above all, to cross indispensable artisanal expertise all the way down to future generations, preserving the brand’s heritage and know-how.
The use of new machines geared up with probably the most superior applied sciences may also ensure utmost high quality and efficiency in production processes, for an ideal mixture of industry and craftsmanship.
“We determined to design this area with options that save energy and use environmentally sustainable supplies to create a work house that is not solely modern and comfy but in addition according to our inexperienced philosophy,added Ferruccio Ferragamo, Chairman of the Salvatore Ferragamo Group. “The new design lab – spanning roughly 1,200 square meters – is in a constructing that has been renovated for energy efficiency using environmentally sustainable materials./p>
The building was improved as a part of a posh redevelopment challenge, firstly to increase safety and seismic stability. Moreover, it was reconfigured to comprise power consumption and emissions, optimise vitality absorption and use
energy from renewable sources, including the installation of a brand new solar power system.
Not only does this mission have a good time Ferragamo’s leather crafting know-how, nevertheless it may also present additional alternatives for the development of recent products, because it permits the trend house to check progressive materials. Salvatore Ferragamo is the first brand to make use of the exclusive Orange Fiber fabric: sustainable fabrics for vogue starting with citrus fruits – or better but, from what stays after squeezing them for juice, that amounts to more than seven-hundred,000 tons of by-product in Italy.
This October, Ferragamo Group introduced the appointment of Paul Andrew to Artistic Director, Women’s Collections. Andrew was named the brand’s Design Director, Women’s Footwear in September 2016 as a part of an initiative to reimagine and reinvigorate Ferragamo’s core business.
Andrew’s appointment is fundamental to the strategic strengthening of Ferragamo’s world place as a luxury life-style brand rooted in footwear and leather-based items. As Artistic Director, he can have oversight of the event of all women’s product classes, as well because the creative contents of all advertising and marketing, communication and image actions.