Situated in Florence, on the basement of Palazzo Spini Feroni, Via Tornabuoni n. 2, the museum was opened to the public in 1995 by the Ferragamo household, in an effort to illustrate Ferragamo’s creative qualities and the vital function he played within the historical past of shoe design and international trend.
In addition to photographs, patents, sketches, books, magazines and wooden lasts of assorted famous toes, the museum boasts a group of draws 10,000 models designed by Ferragamo from the top of the 1920’s until 1960, the year of his loss of life. The sneakers, displayed on a biennial rotation, are chosen each time in keeping with specific themes that deal with new issues and permit for brand new fields of inquiry. The sneakers, all works of refined craftsmanship, their design and supplies, unveil the mind of an artist who was always in touch with the cultural mood of the time. Salvatore often searched for and found ideas, inspiration and collaboration from the main artists of his day. Similarly, the museum arranges exhibitions of its personal historical assortment with the participation of contemporary artists, and promotes and hosts exhibitions and occasions linked to art and culture.
The Primo Premio Guggenheim Impresa & Cultura (The Guggenheim First Prize for Trade and Culture) for 1999 was awarded to Salvatore Ferragamo for its determination to spend money on culture and subsequently make use of it as a communication strategy for the company.
Salvatore Ferragamo was born in 1898 in Bonito, close to Naples, the eleventh of 14 youngsters. After making his first pair of shoes at age 9, for his sisters to wear on their confirmation, younger Salvatore determined that he had found his calling. He all the time had a passion for sneakers. After finding out shoemaking in Naples for a year, Ferragamo opened a small retailer based mostly in his guardian’s dwelling. In 1914, he emigrated to Boston, where one in every of his brothers labored in a cowboy boot manufacturing facility. After a short stint on the manufacturing unit, Ferragamo satisfied his brothers to maneuver to California, first Santa Barbara then Hollywood. It was here that Ferragamo found success, initially opening a shop for repair and made-to-measure footwear, which soon turned prized objects amongst celebrities of the day, leading to a long interval of designing footwear for the cinema. However, his thriving status as ‘Shoemaker to the Stars’ solely partially satisfied him. He could not fathom why his footwear happy the eye but hurt the foot, so he proceeded to check anatomy on the University of Southern California.
After spending thirteen years within the United States, Ferragamo returned to Italy in 1927, this time settling in Florence. In Florence, he started to style footwear for the wealthiest and most highly effective ladies of the century.
Palazzo Spini Feroni is a Medieval palace, built by Geri Spini, a rich service provider and banker to Pope Boniface VIII, in 1289. Over the centuries it changed arms a number of times, from the Spinis to the Guasconis after which to the Bagnano and Feroni households. In 1846 the palazzo was acquired by the town of Florence and from 1860 to 1870 when Florence was the capital of Italy, it was the seat of the city Council. In 1881 it was offered to the Cassa di Risparmio and came underneath personal ownership when Salvatore Ferragamo purchased it in 1938 as the headquarters of the company and his own workshop. The building was restored in 2000 and now proudly reveals its masterpieces of seventeenth and eighteenth century Fiorentine artwork, together with frescoes by Bernardino Poccetti within the chapel. The lower, or basement degree, where the museum is situated bears witness to the constructing’s Medieval originals. Over the centuries it had been used for a lot of purposes and within the early twentieth century it was residence to one among the city’s most well-known antiques galleries.
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